Can You Etch It – Laser Engraved Bookmark

Laser Engraved bookmark - Can You Etch ItWelcome to Can You Etch It, the web’s first laser engraving series that specializes in laser engraving strange, unique, and even common items. Today I’ll create a bookmark.

Reading is a great way to learn.  It’s said that the person you will be in five years will depend on two things: who you meet and the books you read.  Some people enjoy fiction but for me, reading is a great way to learn.  Imagine learning from the best teachers, not just in your town, but in the world.  Well, let’s not stop there; imagine learning from the best teachers throughout history.

Having the best teachers does no good if you don’t apply the knowledge you learn.  It’s hard to keep all that knowledge rolling around in your head so notes play a vital role in learning.  This project helps me take notes by providing a place to store the flags used in my system.  You can read more about how I read a book in this article.

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Takeaway Ideas – Meatball Sundae

Takeaway Ideas - Meatball Sundae: Is Your Marketing out of Sync?I scream, you scream we all scream for… a meatball sundae?  Maybe not, but it is a good illustration of two things that, when slapped together, just don’t fit.  In today’s book, Meatball Sundae: Is Your Marketing out of Sync?, Seth Godin uses the concept of combining a ground meat sphere with a yummy dairy treat to show how unappetizing it can be when you combine things that don’t really go together.

The old way of operating is a good way to run your business into the ground.  We must get our message in sync with our customers and understand their needs. There is too much clutter for anything but a focused message to reach the customers that need your product or services.  You can use a ton of tricks and tips to reach your customers but if you don’t know what they want, all you’re building is a meatball sundae, not something I would want to eat.

Today I am going to discuss a takeaway idea from the Meatball Sundae.  As with any book, there are tons more great ideas that can be gleaned from the pages so be sure to check this one out; you never know where you’ll discover your next big idea.

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Can You Etch It – Laser Cut Nesting Boxes

Can You Etch It - Laser cut nesting box - WaveWelcome to Can You Etch It, the web’s first laser engraving series that specializes in laser engraving strange, unique, and even common items. Today I’ll create a couple of nesting boxes.

Close your eyes and imagine that you are about to give a very special gift to very special someone.  It could be a proposal, it could be a Thank You gift, doesn’t matter.  Picture in your mind the look on the recipients face when you present your gift.  Let your thoughts move to the box, right before it is opened.  Now, pause the scene.  What do you see?

As the old saying goes, good things come in small packages.  Let’s add something to that: Good things come in nice, small packages.  You would not want to present an engagement ring in a paper bag or a nice set of cuff links in a plastic bag.  The presentation matters.  If you don’t think so, imagine how much value you would give to a piece of costume jewelry that is packaged in a very nice box from a jewelry store.  Trust me, the packaging matters.

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